Jon Belmonte, Chief Media Officer at ACTIVE NETWORK INC (ACTV), sold 167,952 shares at $15.00 ($2.5M) on 2011-05-31, disclosed to the SEC on 2011-06-02.
Open-market sale of $2.5M ACTV by Chief Media Officer. Not flagged as scheduled, tax-driven, or recurring — but no specific bearish signal from our filters. Reasons for insider sales vary widely.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $15.00 | 4,067 | $61K | 2.4% |
| 2 | $15.00 | 27,054 | $406K | 16.1% |
| 3 | $15.00 | 136,831 | $2.1M | 81.5% |
| Total | $15.00 avg | 167,952 | $2.5M | 100% |