Anita M. Sands, Director at ServiceNow, Inc. (NOW), sold 2,194 shares at $915.25 ($2.0M) on 2025-08-29, disclosed to the SEC on 2025-09-02.
Open-market sale of $2.0M NOW by Director. Not flagged as scheduled, tax-driven, or recurring — but no specific bearish signal from our filters. Reasons for insider sales vary widely.
Nothing distinguishes this filing.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $912.24 | 85 | $78K | 3.9% |
| 2 | $912.24 | 85 | $78K | 3.9% |
| 3 | $913.14 | 215 | $196K | 9.8% |
| 4 | $913.14 | 215 | $196K | 9.8% |
| 5 | $914.16 | 212 | $194K | 9.7% |
| 6 | $914.16 | 212 |
| $194K |
| 9.7% |
| 7 | $915.25 | 314 | $287K | 14.3% |
| 8 | $915.25 | 314 | $287K | 14.3% |
| 9 | $917.58 | 147 | $135K | 6.7% |
| 10 | $917.58 | 147 | $135K | 6.7% |
| 11 | $918.82 | 124 | $114K | 5.7% |
| 12 | $918.82 | 124 | $114K | 5.7% |
| Total | $915.11 avg | 2,194 | $2.0M | 100% |
| Filing → |
| NOW | SELL | 2025-07-08 | $251K | — | Filing → |
| NOW | SELL | 2025-06-03 | $501K | — | Filing → |
| NOW | SELL | 2025-05-29 | $868K | — | Filing → |