Richard P. Herpich, EVP/ Sales & Marketing at VALASSIS COMMUNICATIONS INC (VCI), sold 50,250 shares at $33.05 ($1.7M) on 2011-01-04, disclosed to the SEC on 2011-01-04.
Scheduled sale ($1.7M) by EVP/ Sales & Marketing under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $33.01 | 19,400 | $640K | 38.6% |
| 2 | $32.60 | 2,250 | $73K | 4.4% |
| 3 | $32.64 | 1,500 | $49K | 3.0% |
| 4 | $32.66 | 1,500 | $49K | 3.0% |
| 5 | $33.05 | 25,600 | $846K | 51.0% |
| Total | $32.99 avg | 50,250 |
| $1.7M |
| 100% |
| Filing → |
| VCI | SELL | 2010-10-04 | $327K | — | Filing → |
| VCI | SELL | 2010-09-02 | $1.2M | — | Filing → |
| VCI | SELL | 2010-08-04 | $694K | — | Filing → |