Adria Alpert-Romm, SEVP Human Resources at Discovery Communications, Inc. (DISCA), sold 10,011 shares at $78.21 ($784K) on 2013-03-21, disclosed to the SEC on 2013-03-25.
Scheduled sale ($784k) by SEVP Human Resources under a pre-arranged 10b5-1 plan. Pre-set trade — not a discretionary signal on the stock.
Negative factors outweigh the positive ones.
| # | Price | Shares | Value | % of Total |
|---|---|---|---|---|
| 1 | $78.21 | 9,111 | $713K | 90.9% |
| 2 | $78.91 | 900 | $71K | 9.1% |
| Total | $78.27 avg | 10,011 | $784K | 100% |
| Filing → |
| DISCA | SELL | 2018-03-20 | $734K | — | Filing → |
| DISCA | SELL | 2014-08-05 | $289K | — | Filing → |
| DISCA | SELL | 2012-03-14 | $2.3M | — | Filing → |